Created at REWIND and partnering with Three and Magic Leap we created a mixed reality live show above the catwalk at Central St Martins Fashion Week show.
Using elements from the designer’s collection this retro carnival inspired experience was given to AAA guests.
The activation was the first shared multi-user event featuring Magic Leap and combined bleeding edge tech with a traditional show calling setup.
Gaining global attention for Three’s 5G role out, the experience was featured in broadcast and online news coverage around the world.
